The Graphic Design Business Book By Tad Crawford Allworth Press, 2005 $24.95, 247 pages
By Tad Cmwford
With strategies for creating a business plan, managing a studio, presenting portfolios, and web marketing, not to mention sample contract forms and listings of professional organizations, this volume should be a good place for aspiring professionals to start. Tad Crawford is an attorney, as well as the president and publisher for Allworth Press, and has written many other businessbooks for creatives, including A Legal Guide for the Visual Artist and Business and Legal Forms for Graphic Design. Establishing competitive prices for design work, negotiating contracts, and getting clients to pay are covered, and Crawford also includes much information on copyright and trademarks, taxes, and insurance.
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